Digital Intelligence Empowers, Cluster Chains for Win-Win Cooperation! Printing Industry Leaders Craft New Blueprint for Digital Transformation

On April 24, 2025, Beijing Xinhua Printing Co., Ltd. was filled with enthusiasm as the "Symposium on Digital Transformation in the Printing Industry and Industrial Chain Supply-Demand Matchmaking Conference" was held there. Hosted by the China Printing Technology Association, co-organized by the Beijing Printing Association, and undertaken by Beijing Xinhua Printing Co., Ltd., the event brought together industry leaders to discuss digital transformation strategies and promote supply-demand

Liu Xiaokai, President of the China Printing Technology Association, attended the conference and presented certificates to the "Special Contribution Units for Industrial Chain Collaboration." Chen Yingxin, Vice President and Secretary-General of the China Printing Technology Association, and Zhang Yi, President of the Beijing Printing Association, delivered speeches at the conference and presented certificates to the "Outstanding Suppliers for Industrial Chain Collaboration.

Over 120 leading figures from upstream and downstream entities in the printing industry chain, including publishing houses, printing enterprises, equipment and materials suppliers, etc., attended the conference and engaged in in-depth discussions, dialogues, and business matchmaking.

Industrial Chain Collaboration is the Key to the Digital Transformation of the Printing Industry

Digital transformation is not a solo performance, but a symphony that requires the entire industry to compose together." During the Face-to-Face Supply and Demand Matching Session, these remarks by hostShen Xiang), Director of the Academic Department of the China Printing Technology Association, struck a chord with the audience

Representatives from publishing houses took the lead in "sharing their needs": Song Biao, Deputy President of Electronics Industry Press, focused on the "integration of publishing and printing," proposing closer seamless integration between digital content and printing production to address the challenge of data conversion losses. Yu Lixuan, General Manager of the Printing Services Center at Chemical Industry Press, called for "scaling up on-demand printing," arguing that only by expanding scale, involving more industrial chain entities, and creating larger industry application scenarios can the current issue of high on-demand printing costs be resolved.

Printing enterprises "highlighted their pain points": Bo Huichuan, Managing Director of Tangshan Runfeng Printing Co., Ltd., earnestly responded to the current needs of publishing house colleagues. He noted that Runfeng Printing already has many successful cooperation cases in the "integration of publishing and printing" and will further promote more efficient integration in the future. During the dialogue, he also voiced the faced by small and medium-sized printing enterprises: "insufficient transformation funds and difficulties in technical screening," calling on suppliers to introduce "lightweight solutions." Wang Zhiqiang, Deputy General Manager of Beijing Jianhong Printing Co., Ltd., responded to Yu Lixuan's discussion on "scaling up on-demand printing," pointing out that as a subsidiary of China National Publications Import and ExportCorporation, Jianhong Printing has already promoted large-scale application of on-demand printing within its system units, hoping that more publishing units will join to build a larger-scale industrial application ecosystem together. He believes there is still significant room for improvement in print color management within the industry and hopes that equipment and material suppliers will provide more technical support.

Suppliers "responded with solutions": Tian Jing, Chairman of Beijing ZhiyiharmonyTechnology Co., Ltd., addressed the pain points raised by publishing houses and printing enterprises. She noted that Zhi Yi Zhong He Technology has numerous successful application cases in flexible on-demand printing equipment that can adapt to changing needs, hoping that printing enterprises will put forward more requirements to drive further improvement and optimization of the equipment. Zhang Dong, Chairman of Printing Hub (Qingdao) Internet Technology Co., Ltd., emphasized the necessity of a unified color management system. He mentioned that Printing Hub has conducted in-depth explorations in this area and looks forward to more enterprises joining to jointly test the system, accumulate more application data, and collaboratively enhance printing quality and standards.